Glare

 For their final presentation, 2nd-year  MFA Products of Design  students André Orta, Micah Lynn, Eugenia Ramos, and Qixuan Wang have completed a functioning prototype of their illuminated longboard brand, Glare. Through market research and design development, the team created a board with embedded LEDs to light up the rider without requiring them to wear more safety gear (if they choose to at all).

For their final presentation, 2nd-year MFA Products of Design students André Orta, Micah Lynn, Eugenia Ramos, and Qixuan Wang have completed a functioning prototype of their illuminated longboard brand, Glare. Through market research and design development, the team created a board with embedded LEDs to light up the rider without requiring them to wear more safety gear (if they choose to at all).

 Additionally, using minimalist imagery, color palettes, and typography, the company's audience is decidedly urban commuters. The final product is a board that is functional, durable, and fast, but far more safety oriented through increased visibility.

Additionally, using minimalist imagery, color palettes, and typography, the company's audience is decidedly urban commuters. The final product is a board that is functional, durable, and fast, but far more safety oriented through increased visibility.